function: to evoke emotion from the audience
examples: Fair Language: “You have asked for my views on the man named Mr. Smithers. He has been a valued employee here for years. If you can find a position for him in the management sector of your company, I will be pleased.”
Loaded Language: “You have asked for my views on that creature named Smithers. He has been a clinging nuisance here for ages. If you can find a crevice for him in the woodwork of your sweatshop, I will be relieved.”
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